About Us

Our Values

Integrity – Support – Teamwork – Transparency

Our Vision

Our vision is to be a leader in the virtual assistance industry by providing affordable administrative and business support to coaches and entrepreneurs.

Our Mission

Our mission is to help coaches and entrepreneurs thrive by providing an un-paralleled level of support through knowledge, strategy, meaningful contribution and an invested interest in the success of their business.

We are here to support you – the entrepreneur – succeed in your passion.


My Story – Sandra Maule, Owner

Life is about balance and, as a mother of three small children, commuting to the same job at the same time next to the same people every day didn’t feel balanced. I wanted the flexibility to be there for my children on their first day of school, to help out with field trips and to play an active role in their education, while still supporting my family financially.

I have always been passionate about helping others, and wanted to find a way to make a career out of it. That is how the idea of having my own business, providing virtual administrative and business support, was born. I can apply my skills and knowledge learned over the years to help others succeed, while maintaining the flexibility needed to be the mom I aspire to be.

Educated in Business, I have worked in both the public and private sectors in many different capacities, from Finance to Records Management to Operations to Customer Service. I have experienced first-hand how important it is to have a professional, experienced and efficient support system behind you and your business. My goal is to provide that needed support for businesses like yours.

I look forward to working with you, and to demonstrate how we can be of value to you and your business.

Up Virtual Business Support Services is based in Langley, British Columbia, Canada.